About Xstitchify

Hi, I'm Louise.

I'm the person behind Xstitchify, a set of cross stitch design tools that work in your browser.

The idea came from wanting a design tool that fits around real life - something you can pick up on the sofa or on the go whenever an idea lands, instead of being tied to a desk with clunky desktop software.

Xstitchify in purple-to-blue stitched lettering on fabric in the cross stitch text generator
A little lettering made with the Xstitchify text generator.

It started with books

My background is in graphic design - fonts, patterns, print design and publishing - and Xstitchify grew out of the tools I wanted while working on cross stitch books. By 2022 I'd started building a private browser-based toolkit so I could design from my iPad instead of being tied to a print workflow or desktop software.

That freedom is still part of Xstitchify today: the tools work on iPad, iPhone, Android and desktop, wherever you feel like designing.

Getting the details right

Getting the photo converter working the way I wanted has involved a lot of tweaking: matching colours more accurately, reducing confetti without losing the detail, and finding a balance that makes a pattern accurate but enjoyable to stitch.

Opening it up to everyone

Refining the tools took over and by January 2026 I'd accepted I wasn't going to publish all the books I'd planned, but the tools I'd built along the way might actually be useful to others.

I was mostly surprised no one else had made something like it, so I launched it warts and all - and the response has blown me away. Since then I've been gradually making more of it live, with plenty still on the roadmap.

Your ideas are part of it now

Xstitchify started with things I needed for my own work. Now people write to me with things they need too. Ideas, frustrations, and ways of using the tools I hadn't thought of.

That has been one of the loveliest surprises of putting it out into the world.

Those conversations help me decide what to build next, and the tools are better for everyone.

I read every message. If something's broken, if you have an idea, or if you just want to share what you've made with the tools, I'd love to hear from you.

Get in touch
Happy stitching - Louise

What would you like to make?

Turn a photo into a chart, draw your own design, or start with a few words. The tools work together, with print-ready PDFs compatible with Pattern Keeper and other popular stitching apps.